Qobuz commits to detecting and monitoring AI content

Qobuz has announced a new AI detection system that identifies and tags AI-created tracks, following the publication of its AI charter in February.

Using a new, proprietary tool, Qobuz has started analysing its catalogue to identify and tag content that is 100% AI-generated. These tags will be visible across all Qobuz applications in the coming months.

Qobuz already employs tools to detect fraudulent uploads and will continue to develop these systems as technological and regulatory developments evolve. The platform reserves the right to refuse or remove content that appears to have been uploaded fraudulently – including impersonating artists or manipulating streaming activity. In these cases, signals beyond AI detection alone may also be considered.

Building on the principles set out in its AI Charter, Qobuz prioritises human artists through various measures, such as its human-led recommendation processes, in which Qobuzissimes, Albums of the Week and playlists are chosen and created by human teams as opposed to AI.

Qobuz also excludes AI-generated tracks on its discover page, which relies on data curated by Qobuz editorial teams and trusted partners.

Qobuz continues to develop technologies to detect AI-generated content and fraudulent streaming patterns; fraudulent streams are excluded from reports and royalty calculations, and AI-generated content is removed upon creation.

As well as this, Qobuz states that it will never generate audio content for its catalogue, replace human curation with AI, or use customer data to train external AI models, and acknowledges the need to safeguard artists' livelihoods against the growing challenge of AI-generated content.

“The hyperinflation of AI-generated content is creating distrust across the music industry,” said Georges Fornay, deputy CEO of Qobuz. “At Qobuz, music discovery remains guided by human passion, not algorithms optimised for volume. These new measures reinforce our commitment to guaranteeing fair artists’ visibility and compensation, giving listeners confidence that humans remain in control.”